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All about Search Engine Optimization

About

Seogeek.info is a blog written by Ameet Arurkar - CEO of Seobay.com. Ameet has a cumulative business experience of over 15 years and has worked as the President/CEO/Marketing Director of different reputed firms prior to starting his own SEO consulting business.
Please feel free to post your comments and views.

It’s not all about Google

Yes - Google still handles the bulk of global search engine searches. . . meaning that, theoretically - they can deliver more traffic to your website than any other engine.

However, there is a lot more to a website’s life than Google; at least there should be.  There is an immeasurable amount of website traffic to be gained from these “lesser”, often ignored, search engines.  Specifically: Yahoo!, MSN & Ask.  I’m guilty of it, I know.  My homepage is Google and when I search - that’s what I search from.  I guess you could say I’m pretty ignorant as to what makes these other search engines tick - and I expect there are a lot of other hobbyist webmasters that are, too.

I stumbled upon this long, but immensely enlightening, piece on the seobook.com website: “Google vs Yahoo! vs MSN: Comparing Search Algorithms“.  If you’ve got the Google Blinders on - this is a highly recommended read to open your eyes up to some of the inward workings of other major search engines.

27.Jan.07 General Comments (0)

The role of keyword proximity in seo

Up until a couple of days ago I had never heard the term ‘keyword proximity’ before, at least to my recollection.  I was out doing some brainstorming in the solitude of a frozen over community park and the phrase just popped into my head.  I wrote the phrase down & came back home to my computer - lo and behold, it’s a real seo method.

Now, this will not likely come as a surprise to professional seo’s: it may be useful info for the self-taught, “hobbyist” webmasters/web developers, such as myself.  While I had never heard the term before: I use the keyword proximity method frequently; only I never realized there was a science, methodology, or even an actual phrase behind it.

Keyword proximity is exactly what it sounds like - how close your target keywords are together.  As an example:  If your target keywords are “webmaster tips” - you would, theoretically, rank higher for:

Webmaster tips website will help you to improve your search engine rankings. . .

than this sentence:

…Get valuable tips from a full time webmaster

Of course other on page / off page optimization methods would come into place in order for you to rank for your intended keywords - but this is just another seo that you can use to increase your search engine rankings for your intended keywords & phrases.  The keyword proximity method can be applied to both on page and off page optimization campaigns.

To find out more - simply do a search for the phrase in your favorite search engine.

22.Jan.07 Keywords Comments (0)

How to find new SEO clients

As a long time subscriber to the newsletter put out by webpronews.com I often receive solid  information, as well as interesting opinions pertaining to the seo industry, or even just search engine industry in general.

The latest post I read from webpronews is no different - covering tips on how you can go about finding new seo clients.  It is a good read, and if your are in the seo industry, or even just toy around with it - this post will give you solid info on how to go about it.

Here’s the link: Looking for SEO Clients?

19.Jan.07 General Comments (2)

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